Ghana: C-CAD (UH3)

Community-based communication interventions for increasing repeat donation among first-time blood donors in Ghana: a pragmatic type 1 effectiveness-implementation hybrid trial

A mixed-methods study involving a randomized controlled trial among first-time donors within the catchment areas of the Southern Zonal Blood Centre in Ghana to evaluate the effectiveness of WhatsApp and docudrama interventions, each compared to standard National Blood Service Ghana blood donor communications (control) to increase blood donation attempts. The UG3/UH3 C-CAD studies are grounded in the PRECEDE-PROCEED implementation science framework.
Principal Investigators: Dr. Lucy Asamoah-Akuoko & Dr. Yvonne Dei Adomakoh identifier: NCT05973890